Sam Fender donates £50,000 to young people's music charity Youth Music
It will go directly to projects in the North East
Sam Fender has given £50,000 to young people’s music charity Youth Music, which will be used to fund projects in Sam’s native North East.
The ‘Seventeen Going Under’ singer announced back in 2024 that £1 from every ticket sold for his People Watching Tour will be donated back into various cultural organisations to support the arts in the North East of England.
One of those organisations, Youth Music, has now confirmed that Sam Fender has donated £50,000 to the charity via the ticket donations.
The £50k will be match funded through Youth Music’s Rescue the Roots campaign, meaning a total of £100,000 will go directly to music projects reaching young people in the area.
Youth Music already invests £866,000 each year in grassroots youth projects and emerging talent across the North East, supporting 23 organisations and individuals.
North Shields born and raised Sam Fender says: “I’m proud to support Youth Music and their ‘Rescue the Roots’ campaign. Help for young people in the arts is scarce – projects like these are so important.”
Carol Reid, interim Co-CEO at Youth Music, adds: “We’re incredibly grateful to Sam for choosing to support Youth Music and young people in the North East.
“Music can change young people’s lives, but too many still face barriers to accessing it, just because of where they live. This crucial funding will help ensure opportunity isn’t dictated by postcode.
“It’s really encouraging to see more and more successful artists giving back to grassroots music, which is often where they learn their craft.”
Find out more about Youth Music HERE.
Earlier today it was announced that Sam Fender will be one of the recipients of a prestigious Nordoff and Robbins O2 Silver Clef Award at the Royal Albert Hall in July.
Sam said: “It’s an honour to receive the Best Live Act Award at this year's O2 Silver Clef Awards. I’m so lucky to do this as a job. This award is especially meaningful because of the incredible work in music that Nordoff and Robbins do.”