KCC warn people not to drink and drive this summer
The Road Safety Team are encouraging people to drink responsibly despite festivities
As people come together to enjoy summer events – from watching the World Cup to attending BBQs, weddings, and parties – Kent County Council (KCC) is calling on everyone to play their part in keeping our roads safe.
The Road Safety Team has launched a new campaign which highlights the dangers of getting behind the wheel after drinking alcohol. It aims to encourage safer choices throughout the season.
They say it’s not about telling people they can’t drink while watching the World Cup, but instead encouraging people to plan ahead for the journey home by organising a designated driver, booking a taxi or selecting from the wide range of zero alcohol options available.
Even small amounts of alcohol can impair judgment, slow reaction times, and increase the likelihood of a collision.
Research shows that around one in six road deaths involve drink drivers.
Any amount of alcohol affects your ability to drive safely and drivers at the legal limit are between two and five times more likely to crash.
Serious consequences
The campaign also highlights the severe legal and personal consequences of drink driving. Motorists caught driving under the influence could face:
- Up to six months in prison
- An unlimited fine
- A driving ban
- A criminal record
Or cause a serious or fatal crash.
Plan ahead
KCC is encouraging drivers to plan ahead before attending summer events by arranging a designated driver, using public transport or taxis, staying overnight or choosing non-alcoholic options if driving.
Peter Osborne, KCC’s Cabinet Member for Highways and Transport, said:
“Whether you’re cheering on your team or enjoying time with friends and family, don’t let one drink change lives forever. Make the safe choice and never drink and drive.
“We aren’t saying you can’t enjoy a drink while you yell at the screen, but we are asking you to plan ahead by making better choices that keep safety in mind.”